Data protection
privacy policy
This Privacy Policy describes how Estaviva.com (the "Site" or "we") collects, uses, and discloses your personal information when you visit the Site or make a purchase.
collection of personal information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer service. In this Privacy Policy, we refer to any information that uniquely identifies an individual (including the information listed below) as "Personal Information." Please see the list below for more information about what Personal Information we collect and why.
device data
Examples of personal information collected include: web browser version, IP address, time zone, cookie information, which websites or products you view, search terms, and how you interact with the website.
Purpose of collection: To load the website correctly for you and to conduct analyses of website usage in order to optimize our website.
Source of collection: Collected automatically when you visit our website using cookies, log files, web beacons, tags or pixels.
Disclosure for business purposes: Sharing with our processor Shopify and the advertising platforms Pinterest and Facebook.
Order information.
Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Purpose of data collection: to offer you products or services, to fulfill our contract, to process your payment details, to organize shipping and send you invoices and/or order confirmations, to communicate with you, to monitor our orders for possible risks or fraud and, if this is in line with your communicated preferences, to send you information or advertising about our products or services.
Source of data collection: collected by you.
Sharing for business purposes: Sharing with our processor Shopify and suppliers.
Customer service information.
Examples of personal data collected: name, location, product and subject of contact.
Purpose of the collection: customer service.
Source of collection: collected by you.
Disclosure for a business purpose: none.
sharing of personal information.
We share your personal information with service providers so that we can provide our services and perform our contracts with you as described above. For example:
We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.
We may disclose your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIORAL ADVERTISING
As described above, we use your personal information to send you targeted advertisements or marketing communications that we believe may be of interest to you. For example:
We use Google Analytics to understand how our customers use the website.For more information about how Google uses your personal data, please see: https://policies.google.com/privacy?hl=en.YouYou can also unsubscribe from Google Analytics here: https://tools.google.com/dlpage/gaoptout.
For more information about how targeted advertising works, please visit the Network Advertising Initiative ("NAI") information page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising on:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
In addition, you may opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at: http://optout.aboutads.info/.
Use of Personal Information
We use your personal information to provide you with our services, such as offering products for sale, processing payments, shipping and fulfilling your order and to inform you about new products, services and offers.
LEGAL BASIS.
If you are a resident of the European Economic Area (EEA), we process your personal data in accordance with the General Data Protection Regulation (GDPR) on the following legal bases:
your consent;
To perform the contract between you and the Website;
To comply with our legal obligations;
To protect your vital interests;
To perform a task carried out in the public interest;
For our legitimate interests which do not override your fundamental rights and freedoms.
RECORDING
When you place an order through the Site, we will retain your personal information for our records until you ask us to delete it. For more information about your right to deletion, see the "Your Rights" section below.
AUTOMATIC DECISION-MAKING
If you live in the EEA, you have the right to object to processing based solely on automated decision-making (including profiling), where such decision-making produces legal effects concerning you or otherwise significantly affects you.
We do not use fully automated decision-making that has legal or otherwise significant effects on customer data.
Our processor, Shopify, uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant impact on you.
Services that contain elements of automated decision-making include:
Temporary deny list of IP addresses associated with repeatedly failed transactions. This deny list remains in effect for a small number of hours.
Temporary deny list of credit cards associated with rejected IP addresses. This deny list remains in place for a small number of days.
your rights
GDPR
If you are located in the EEA, you have the right to access the personal information we hold about you, to be transferred to a new service, and to request that your personal information be corrected, updated or deleted. If you wish to exercise any of these rights, please contact us using the contact details provided below.
Your personal data will initially be processed in Ireland and then transferred outside Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, please see Shopify's GDPR whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
CCPA
If you are a California resident, you have the right to access the personal information we maintain about you (also known as the "right of access"), switch to a new service, and request that we correct, update, or delete your personal information. If you would like to exercise any of these rights, please contact us using the information provided below.
If you would like to appoint an agent to make these requests on your behalf, please contact the address below.
cookies
A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies improve your browsing experience by enabling the website to remember your actions and preferences (such as registration and region selection). This means that you do not have to re-enter this information each time you return to the site or move from one page to another. Cookies also provide information about website usage, such as whether you are a first time visitor or a regular visitor.
We use the following cookies to optimize your experience on our website and to provide our services.
COOKIES THAT ARE NECESSARY FOR THE FUNCTIONING OF THE SHOP
Name Function
_ab Is used in connection with access to the administration.
_secure_session_id Is used in connection with navigation through a storefront.
cart Is used in connection with the shopping cart.
cart_sig Is used in conjunction with checkout.
cart_ts Is used in conjunction with checkout.
checkout_token Is used in connection with the checkout process.
secret Is used in connection with the purchase process.
secure_customer_sig Is used in connection with the customer login.
storefront_digest Is used in conjunction with the customer login.
_shopify_u Used to facilitate updating customer data.
REPORTING AND ANALYSIS
Name Function
_tracking_consent Tracking settings.
_landing_page Tracking of landing pages.
_orig_referrer Landing page tracking.
_s Shopify Analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics related to marketing and recommendations.
_shopify_sa_t Shopify analytics related to marketing and recommendations.
_shopify_y Shopify analytics.
_y Shopify analytics.
How long a cookie stays on your computer or mobile device depends on whether it is a "persistent" or a "session" cookie. Session cookies stay until you stop browsing, and persistent cookies stay until they expire or are deleted. Most of the cookies we use are persistent cookies and expire between 30 minutes and two years after they are downloaded to your device.
You can control and manage cookies in a number of ways. Please remember that deleting or blocking cookies may impact your experience and parts of our website may not be fully accessible.
Most browsers automatically accept cookies, but you can decide whether to accept cookies by adjusting your browser settings. You can often find these settings in the "Tools" or "Preferences" menu of your browser.For more information about how to change your browser settings or how to block, manage or filter cookies, please consult your browser’s help file or visit websites such as www.allaboutcookies.org.
Please also note that blocking cookies may not completely prevent information from being shared with third parties, such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the "Behavioral Advertising" section above.
DO NOT FOLLOW
Please note that there is no uniform industry agreement on how to respond to Do Not Track signals, and we do not alter our data collection and use practices when we detect such a signal from your browser.
changes
We reserve the right to update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Please contact
If you would like more information about our privacy policy, have questions, or would like to make a complaint, please email info@mytrendy-store.de.
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.
